Author: mehedi hasan

  • Why DeepSeek’s Whale Logo Is Outsmarting Silicon Valley’s AI Giants

    As someone who’s crafted brand identities for companies like LG and Microsoft at Evoke Branding Agency, I’ve seen firsthand how design shapes perception. When DeepSeek’s plump blue whale breached the AI scene, it didn’t just disrupt algorithms—it torpedoed Silicon Valley’s design rulebook. Let’s dive into why this $6M underdog’s logo is making OpenAI’s swirling void look…

  • Will AI Replace Graphic Designers? What 10 Years Taught Me

    Will AI Replace Graphic Designers? What 10 Years Taught Me

    Will AI replace graphic designers? It’s the question keeping creatives up at night. As Mehedi Hasan, co-founder of Evoke Branding Agency and a designer who’s collaborated with giants like LG and Microsoft, I’ve seen AI’s rise firsthand. Let me reassure you: AI won’t steal your job—it’ll transform it. In this 2,000+ word guide, I’ll debunk myths, share real-world…

  • What Can Adobe Dimension Do? Real Examples of Its Creative Power

    What Can Adobe Dimension Do? Real Examples of Its Creative Power

    What can Adobe Dimension do? Let me tell you—it’s nothing short of a game-changer for designers. If you’ve ever dreamed of transforming your flat, lifeless designs into jaw-dropping 3D creations without breaking a sweat, Adobe Dimension is the tool you’ve been waiting for. In this post, we’ll dive deep into how Adobe Dimension works, its…

  • What Is Conceptualization Phase in UX Design Process (and Why It Matters)

    What Is Conceptualization Phase in UX Design Process (and Why It Matters)

    Every exceptional user experience begins with a moment of clarity—the conceptualization phase. It’s the secret ingredient that takes your ideas from ‘just good’ to truly unforgettable. This phase is where creativity meets purpose, and where user-centric design begins to take shape. But what is conceptualization phase in UX design process, and why is it the…

  • History About Neue Typeface From Paula Scher

    History About Neue Typeface From Paula Scher

    In the world of typography, few names command as much respect as Paula Scher. Known for her bold, innovative approach, Scher has redefined how we view and use typefaces in modern design. To explore the history about Neue typeface from Paula Scher, it’s essential to understand how she has masterfully worked with classic typefaces like…

  • Did Paula Scher Design the Typeface Futura?

    Did Paula Scher Design the Typeface Futura?

    Did Paula Scher design the typeface Futura? The straightforward answer is no. Futura, a geometric sans-serif font, was created by German designer Paul Renner in 1927 as part of the Bauhaus movement. However, Paula Scher, celebrated for her groundbreaking contributions to graphic design, has often reinterpreted and elevated existing typefaces—including Futura—to craft visual identities that…

  • Paula Scher Creation of Typeface Franklin Gothic Font

    Paula Scher Creation of Typeface Franklin Gothic Font

    Paula Scher’s creation of typeface Franklin Gothic font, or rather her transformative use of it, is one of the most defining examples of how typography can push boundaries. While she didn’t technically create Franklin Gothic, her visionary application of the typeface in projects like the Public Theater has redefined its cultural and artistic relevance. Learn…

  • What Typeface Did Paula Scher Create?

    What Typeface Did Paula Scher Create?

    What typeface did Paula Scher create? If you’ve ever admired bold, unapologetic designs in graphic branding, you’ve likely encountered the influence of Paula Scher. She’s a true pioneer in the world of typography, leaving an indelible mark on the design landscape. In this blog, we’ll explore the typefaces she’s most recognized for, the stories behind…

  • Top 8 Poster Of Movies With Serif Font

    Top 8 Poster Of Movies With Serif Font

    When it comes to movie posters, every detail matters. Fonts, in particular, play a crucial role in conveying the tone, era, and mood of a film. Among the vast array of typefaces, serif fonts have a timeless charm that can make a poster stand out. In this post, we’ll explore the top 10 poster of…

  • What Does a Motto Say About a Brand?

    What Does a Motto Say About a Brand?

    Your brand motto is more than just a catchy phrase—it’s a promise, a statement, and a story rolled into one. But what does a motto say about a brand? Simply put, it communicates who you are, what you stand for, and why you matter to your audience. Whether it’s Nike’s iconic “Just Do It” or…